The Role of Goal-Setting in Career Development

Recently, the Cendien team sat down with Liz Ulloa to discuss the importance of personal and professional goals in career development. A longtime friend of Israel’s, Liz spent many years working in the service industry before leaving the industry to start her own financial consulting business. Throughout her career and her personal life, Liz has used goal-setting as a method to establish herself and discover what it is she wanted to do with her life. 

“I think goals are really important just because you can find your self-worth,” she said. “I think If you don’t set any goals, or if you don’t have any goals, then you’re kind of lost in space. So for me, I feel that once you set those goals, you kind of start to find out who you are and what you want to do, and then you can be able to attain the goals.” 

The term “goal” is hard to define. It is very broad, and it can have various meanings according to the person setting the goal, the context, and the scale. Israel was able to contribute a general definition of the term that can be applied to almost any goal. 

“A goal is a path set for accomplishing something,” he said. “It’s a framework to achieve milestones to help you reach some sort of result.” 

An important aspect to goal creation is intention. There must be some motivation or reasoning behind the goal, or else it will feel impossible or meaningless to work towards achieving it. However, it is important to note that there is a difference between short-term and long-term goals and the roles that each of them play. 

“I think short-term goals really set you up to become more disciplined to achieve those long-term goals,” Liz said. “You’ve got to crawl before you walk. You have to know what your short-term goals are and know what it will take to achieve those goals. After that, you can set the long-term goals. You learn in the process of the short-term who you are and what you want, and then you can be able to start focusing on those long-term goals.” 

Javier gave an example of waking up every morning and doing 20 push-ups. It may seem small, but while it is a short-term goal, it is still a goal that can definitely contribute to a wider-scale long-term goal. For example, you could have a long-term goal to become more fit over the coming year. Without setting shorter-term goals, such as push-ups in the morning and eating healthy meals, there is no guidance or stepping stone to propel yourself towards achievement of that long-term goal. 

“Having short-term goals also allows you to make adjustments along the way. You will have to come up with decisions that allow you to navigate the framework and structure to get you where you’re going,” Israel said. 

Goals come in different categories. They can fall under hobbies, relationship, financials, health, education, career, or religion. When it comes to categories, prioritization is important. Considering what is most relevant and important in your life can help in placing emphasis on the goals that should be prioritized. 

“Priorities may shift as you go through life,” Israel said. “Sometimes when you’re younger, your priorities may be a lot different than when you’re older or when you have more responsibilities. So, having categories and priorities for your goals is very important because your priorities are going to change.” 

Here at Cendien, we provide consulting and managed services. We are constantly recruiting and talking to clients. So, we want to provide our audience with some tips on how they can achieve their goals, how they can improve their lives, and how they can do better in a community.  

“I think goals need to be realistic,” Liz said. “I mean, I probably wouldn’t be the best volleyball player because I’m not 6’7″. However, I could be realistic and say that I can still play, I just probably can’t go to the Olympics. You need to find the cause of your goals, you know, that passion, so you can create them, because if you don’t have that cause or you don’t know your passion, your goals will never be achieved whether they’re attainable or not. I know it’s cliché to say, but you are what you eat. You need to surround yourself with people that are on the same path and want the same things.” 

Cendien believes in the creation of S.M.A.R.T. goals. S for specific, M for measurable, A for achievable, R for realistic, and T for time-bound.  

“Your goals should help you feel fulfilled and like you lived a full life, that you had fun, and that you have made some accomplishments along the way,” Israel said. “We definitely want you to be successful. We want you to be thinking about your development in life, and we want to be associated with those kinds of people. We want to attract people who are outgoing, who are leaders, and who are optimistic. We definitely want to associate ourselves with people who want to get ahead in life. Some of them may need guidance. Some may need direction. So we want to provide content to help them get ahead in life. And certainly we want to be associated with them. We ask that you reach out to us, comment on our content, and participate with us.” 

Contact Cendien today to find out how we can help you and your company achieve your goals.

The full podcast can be viewed here.

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